Sharing my top 3 marketing trends to take advantage of in your strategy for 2019!
Nearly 18 months ago, I quit my longtime corporate job in Toronto to move to the tropical island of Grand Cayman to work for a startup. Changing jobs, let alone adding in an entire country and lifestyle change, can be stressful and exciting. Adding the demands of a start up to that is a whole different ball game.
But I learned more in my 14 months at a startup than I did in the first 8 years of my career combined!
Here are 5 things I learned while working at a startup that can be applied to any business right now.
If you're just getting started, it's easy to make simple mistakes with your influencer marketing campaign. I'm definitely guilty of a few of these over my last 5 years of working with influencers. Hopefully, what I've learned will save you from a world of hassle, added work, and, worst of all, influencer regret!
Your message needs to be heard. You need traffic to your site, and one of the best passive ways to make this happen is through SEO.
Search engine optimization, or SEO, can be downright confusing. Try searching your company name or some of your key services or products in Google. What comes up first? If your website isn't listed on the first page, or even in the first 10 spots, there's a less than 1% chance that a potential customer will find you. Scary stuff, right?
Improving your website SEO can be complicated, but I'm giving you my top 5 easy ways to improve your SEO right now: